By His Divine Grace A. C. Bhaktivedanta Swami Prabhupada
To love means to be concerned for the other person’s benefit. That is real love. I love you for your benefit; you love me for my benefit. If I so-called love you for my benefit, that is lust. In this material world there cannot be love. It is not possible, because the so-called love is for our own sense gratification. A young boy loves a young woman for his sense gratification, not for her sense gratification. Similarly, she also. In this material world this cheating is going on. I want to satisfy my lusty desires, but it is going on in the name of love.